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74% of Shoppers Use AI for Discovery—NIQ Showcases What That Means for the Consumer Purchase Journey in New Report

Business Wire•27/08/2026•06:00 ET
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74% of Shoppers Use AI for Discovery—NIQ Showcases What That Means for the Consumer Purchase Journey in New Report

New NIQ & World Data Lab report reveals how AI, retail media, and social commerce are transforming the consumer purchase journey

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