Alliance Entertainment and JAKKS Pacific Team Up to Take Anime and VTuber Collectibles Further Across North America
Key Highlights
- ➤Alliance Entertainment (AENT) gains exclusive North American distribution rights for JAKKS Pacific anime and VTuber products.
- ➤Distribution agreement excludes mass retail channels.
- ➤Alliance serves more than 35,000 retail and e-commerce storefronts.
- ➤Alliance generates more than $1 billion in annual revenue.
Expert Statements
Ariana Berman, VP, Anime Division at JAKKS Pacific
“We know anime, and we know what fans expect from the product. Alliance knows where those fans are, who the buyers are and how to show up for this community. Putting those two strengths together means more of our line in more of the right places, and we’re excited to build this next chapter with them.”
Jeff Walker, Chief Executive Officer of Alliance Entertainment
“What's exciting about anime and VTuber collectibles is the connection fans have with the characters and creators they follow. These are passionate communities that want products they can own, display and collect. We see a lot of opportunity to build on that enthusiasm together with JAKKS.”
Tony Moyers, SVP Collectibles, Alliance Entertainment
“We see significant opportunity in the anime and VTuber space, and JAKKS is bringing compelling products and brands to the category. Alliance’s strength has always been connecting great products with the retailers, conventions, e-commerce channels, and collector communities that drive fandom. We’re excited to partner with JAKKS to expand distribution and help bring these offerings to fans across North America.”
PLANTATION, Fla. and SANTA MONICA, Calif., Nov. 10, 2026 (GLOBE NEWSWIRE) -- Alliance Entertainment Holding Corporation (NASDAQ: AENT), an entertainment commerce and collectibles platform generating more than $1 billion in annual revenue and serving more than 35,000 retail and e-commerce storefronts, today announced an exclusive distribution partnership with JAKKS Pacific, Inc. (NASDAQ: JAKK), a leading global designer, manufacturer and marketer of toys and consumer products, for its anime and VTuber product lines. Under the agreement, Alliance will distribute JAKKS' anime and VTuber products throughout North America, excluding mass retail.
The partnership brings together two companies that know this fandom. JAKKS brings the product: the design, development and manufacturing behind its anime division and the relationships that go with it. Alliance, one of the largest distributors of entertainment and collectibles in the industry, brings the reach: a presence at every major convention and fan event, deep ties to retailers and buyers, and a team of seasoned collectors who know how to connect with fans in an authentic way.
Get started
Create a free account to read the full story.