ARM & HAMMER™ BAKING SODA ROCKET DAY BLASTS OFF FOR YEAR THREE, INSPIRING THE NEXT GENERATION OF INNOVATORS
Key Highlights
- ➤Baking Soda Rocket Day returns October 8 for its third annual nationwide celebration
- ➤Program has reached more than 200,000 students nationwide since launching in 2024
- ➤Church & Dwight expands ARM & HAMMER’s STEAM outreach through Chicago and Houston events
- ➤Students’ messages will fly aboard a future Blue Origin New Glenn mission
- ➤Church & Dwight (CHD) identifies ARM & HAMMER as its flagship baking soda brand
Expert Statements
Stacey Ramstedt, Chief Marketing Officer of Church & Dwight
“Curiosity is where innovation begins, and Baking Soda Rocket Day is about giving students the opportunity to see just how far that curiosity can take them,”
Stacey Ramstedt, Chief Marketing Officer of Church & Dwight
“ARM & HAMMER Baking Soda has been part of families' everyday lives for generations, and we're proud to use that familiarity to make STEAM learning feel engaging and full of possibility.”
Stacey Ramstedt, Chief Marketing Officer of Church & Dwight
“Having reached more than 200,000 students since launching this program, we're continuing to build on that impact and help inspire the thinkers, creators and problem-solvers of tomorrow.”
Emily Calandrelli, Aerospace engineer, best-selling author, Emmy-nominated television host and astronaut
“What can happen when you combine a little curiosity, creativity and a box of ARM & HAMMER™ Baking Soda? You've got the perfect recipe for discovery!”
Emily Calandrelli, Aerospace engineer, best-selling author, Emmy-nominated television host and astronaut
“Baking Soda Rocket Day gives students the chance to learn by doing – to experiment, ask questions and see science come to life right in front of them.”
Emily Calandrelli, Aerospace engineer, best-selling author, Emmy-nominated television host and astronaut
“I hope every student walks away feeling inspired to keep exploring, because you never know where that curiosity might take you.”
Michael Baker, Retired astronaut and veteran of four space flights
“Baking Soda Rocket Day is a great opportunity to show students that a sense of discovery can be the first step toward an incredible career.”
Michael Baker, Retired astronaut and veteran of four space flights
“I hope sharing my experiences helps students see that the possibilities are endless when you stay curious.”
Heather Nelson, Director of Club for the Future
“Every piece of art we send to space carries more than a student's message; it carries the possibility that the young person who created it might one day be part of the team launching it there.”
Heather Nelson, Director of Club for the Future
“Through our partnership with ARM & HAMMER Baking Soda, we're giving students a tangible connection to space exploration and the careers that make it possible for millions of people to live and work in space for the benefit of Earth.”
Heather Nelson, Director of Club for the Future
“Baking Soda Rocket Day helps us cultivate the explorers who will carry that vision forward.”
ARM & HAMMER™ BAKING SODA ROCKET DAY BLASTS OFF FOR YEAR THREE, INSPIRING THE NEXT GENERATION OF INNOVATORS PR Newswire
Annual nationwide educational celebration returns October 8 with hands-on science, baking soda rocket launches and real-world STEAM inspiration for students across the country
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