Audi and Universal Display Celebrate 10 Years of OLED Technology in Audi Production Vehicles
Key Highlights
- ➤Audi, Universal Display, and OLEDWorks mark 10 years of OLED automotive lighting
- ➤OLED introduced in Audi TT RS rear lighting in 2016
- ➤Digital OLED systems enable customizable light signatures and communication capabilities
- ➤Audi, Universal Display, and OLEDWorks are exploring expanded automotive OLED applications
Expert Statements
Steven V. Abramson, President and Chief Executive Officer of Universal Display Corporation
“We congratulate Audi on reaching this important milestone and celebrating ten years of bringing OLED technology to the road”
Steven V. Abramson, President and Chief Executive Officer of Universal Display Corporation
“The continued advancement of OLED automotive lighting over the past decade demonstrates what can be achieved when advanced materials, engineering and design come together around a shared vision.”
Steven V. Abramson, President and Chief Executive Officer of Universal Display Corporation
“Audi’s commitment to innovation has helped expand the possibilities of automotive lighting, and we are proud that Universal Display’s OLED technologies and energy-efficient phosphorescent materials have contributed to this journey.”
Steven V. Abramson, President and Chief Executive Officer of Universal Display Corporation
“As OLED lighting continues to evolve, we see significant opportunities to further extend its capabilities to support the next generation of automotive lighting and communication applications.”
Dr. Werner Thomas, Project Manager OLED-lighting of Audi AG
“Over the past ten years, OLED technology has fundamentally expanded the possibilities of automotive lighting”
Dr. Werner Thomas, Project Manager OLED-lighting of Audi AG
“What began as a breakthrough design innovation has evolved into a sophisticated platform that combines design, functionality and intelligent vehicle communication in ways that continue to redefine what automotive lighting can achieve.”
Dr. Werner Thomas, Project Manager OLED-lighting of Audi AG
“OLED lighting has enabled us to create distinctive customer experiences while continually reimagining the role of light within the vehicle.”
Dr. Werner Thomas, Project Manager OLED-lighting of Audi AG
“As mobility advances, we believe OLED technology will remain an important platform for innovation, differentiation and future vehicle interaction and communication.”
David DeJoy, Chief Executive Officer of OLEDWorks
“OLED automotive lighting exemplifies what can be achieved when expertise from across the value chain comes together to advance a common vision”
David DeJoy, Chief Executive Officer of OLEDWorks
“Collaboration among materials innovators and automotive leaders has helped transform OLEDWorks’ OLED lighting into the highly differentiated Atala automotive OLED lighting platform it is today.”
David DeJoy, Chief Executive Officer of OLEDWorks
“We are proud to work alongside Audi and Universal Display as we continue exploring new opportunities for vehicle design, functionality and driver engagement.”
Audi and Universal Display Celebrate 10 Years of OLED Technology in Audi Production Vehicles
Together with OLEDWorks, Recognizing a Decade of OLED Automotive Lighting Innovation and the Opportunities Ahead
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