Bauducco® and the SKIPPY® Brand Debut SKIPPY® Peanut Butter Chocottone®
PR Newswire•06/10/2026•09:00 ET
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Key Highlights
- ➤Bauducco and SKIPPY debut Peanut Butter Chocottone in the U.S.
- ➤Bauducco introduces Pistachio Chocottone alongside the peanut butter launch.
- ➤Both new Chocottone products reach major U.S. food retailers in October.
- ➤Hormel Foods (HRL) owns the SKIPPY brand acquired in 2013.
- ➤Bauducco holds an 86% value share in the U.S. panettone category.
Expert Statements
Juliana Corá Bastos, Marketing, Trade Marketing & E-commerce Director, Bauducco International BU
“At Bauducco®, we're passionate about bringing moments of joy and celebration to the table”
Juliana Corá Bastos, Marketing, Trade Marketing & E-commerce Director, Bauducco International BU
“This partnership with the SKIPPY® brand invites American consumers to discover the Chocottone® in a way that feels personal and delicious, combining two globally recognized brands into something fresh and special. And this is just the beginning of what we have planned together – stay tuned for more exciting innovations.”
Sam Hovick, Brand Manager for the SKIPPY® brand
“Peanut butter is the star of countless holiday baking traditions, and the SKIPPY® brand is delighted to team up with another global icon to find new ways to spread joy”
Sam Hovick, Brand Manager for the SKIPPY® brand
“This collaboration is the perfect way to spread joy, whether sharing a loaf with loved ones for a special holiday breakfast or bringing it along on a visit to friends or family. Adding a spread of SKIPPY® peanut butter to a slice of Chocottone® makes a simple and delicious treat for the whole family.”
Bauducco® and the SKIPPY® Brand Debut SKIPPY® Peanut Butter Chocottone® PR Newswire
The partnership reimagines the Italian holiday classic and kicks off an ongoing series of flavor innovations
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