BBT Grows Small Business ARPU 13% With SmartBiz on the Calix One Platform

Russell Moore, Chief executive officer and general manager at BBT

“Small businesses need more than connectivity—they need secure, reliable experiences built around how they operate. With Calix as our innovation partner, we leveraged SmartBiz, the Calix One platform, and Calix Success to create a new engine for small business growth, building on the ARPU gains we achieved in our residential markets. That gives us even more ways to expand the value we deliver to the businesses and communities we’ve served for more than six decades.”

John Durocher, Chief operating officer at Calix

“The next era of broadband will be defined by the experiences service providers create around every subscriber. BBT understands that deeply, leveraging community insights to move beyond one-size-fits-all connectivity and deliver greater value for residential subscribers and small businesses alike. Calix One gives service providers a common platform to connect insights, execution, and operations. As its AI-native capabilities continue to expand, it will create new opportunities for service providers to act faster, operate more proactively, and deliver sustained value to subscribers, businesses, and the communities they serve.”