BetMGM Renews Partnership with National Hockey League Star Connor McDavid
PR Newswire•15/10/2026•09:30 ET
0
Key Highlights
- ➤BetMGM renews multiyear partnership with NHL star Connor McDavid
- ➤McDavid will appear in responsible gambling content across broadcast, digital and social platforms
- ➤“Mullet Over” campaign increased accounts with deposit limits 27% year-over-year
- ➤BetMGM operates mobile and retail offerings across 31 markets
Expert Statements
Adam Greenblatt, Chief Executive Officer, BetMGM
“Connor has been an exceptional partner in helping us show that responsible gambling can be both engaging and effective. The results of our campaign reflect how thoughtful messaging can drive meaningful action, with more players using tools like deposit limits to play within their comfort level. We’re proud to continue working with one of hockey’s most respected leaders to ensure that gaming is always fun and entertaining.”
Connor McDavid, National Hockey League star and BetMGM ambassador
“Being disciplined and making smart decisions are big parts of hockey. They’re important when it comes to sports betting, too. BetMGM gives players tools that help them stay in control of their play, because keeping betting fun starts with betting responsibly.”
Richard Taylor, Director of Responsible Gambling, BetMGM
“We believe player protection and great entertainment go hand in hand. Our relationship with Connor has helped make responsible gambling more relevant to sports fans, and the increased adoption of our tools and resources show the impact these efforts can have.”
BetMGM Renews Partnership with National Hockey League Star Connor McDavid PR Newswire
Multiyear extension builds on company's commitment to promoting award-winning responsible gambling campaign
Get started
Create a free account to read the full story.