Blue Buffalo™ Launches New Wilderness Bone Broth Boosted Cat Food with Two Ways to Serve: Wet or Dry
Business Wire•03/11/2026•09:00 ET
0
Key Highlights
- ➤Blue Buffalo launches Wilderness Bone Broth Boosted cat food in three varieties
- ➤New recipes offer dry kibble or water-added broth serving options
- ➤Real chicken bone broth adds naturally occurring collagen and hydration
- ➤Products launch at Petco and PetSmart through spring 2027
- ➤General Mills reported fiscal 2026 net sales of U.S. $18 billion
Expert Statements
Ashley Soukup, Business Unit Director for Cat Feeding and Dog Treating at General Mills
“Cat parents know that what excites their feline companions one day may not excite them the next, which is why a versatile food option can make such a difference.”
Ashley Soukup, Business Unit Director for Cat Feeding and Dog Treating at General Mills
“Our patented two-in-one, dry-to-wet format has seen strong results, and with Wilderness Bone Broth Boosted, we’re building on that success by adding nutrition through real chicken bone broth for even more protein and collagen, creating a completely new way for cats to experience the Wilderness brand.”
Blue Buffalo™ Launches New Wilderness Bone Broth Boosted Cat Food with Two Ways to Serve: Wet or Dry
Made with real chicken bone broth, the new recipes combine the high-protein nutrition of BLUE Wilderness with naturally occurring collagen from the broth for a delicious, hydrating meal
Get started
Create a free account to read the full story.