BRC Inc. Announces 1-for-10 Reverse Stock Split

BRC Inc. (NYSE: BRCC) (“Black Rifle Coffee Company” or the “Company”), a Veteran-founded, mission-driven premium coffee company, today announced that the Company expects to effect a 1-for-10 reverse stock split (the “Reverse Stock Split”) of the Company’s Class A common stock and Class B common stock on August 21, 2026 (the “Effective Date”).

The Reverse Stock Split of the Class A common stock is expected to become effective at 5:01 p.m. Eastern Time on the Effective Date (the “Class A Effective Time”), and the Reverse Stock Split of the Class B common stock is expected to become effective at 5:02 p.m. Eastern Time on the Effective Date (the “Class B Effective Time”), upon the filing and effectiveness of certificates of amendment to the Company’s Amended and Restated Certificate of Incorporation with the Secretary of State of the State of Delaware. The Company’s Class A common stock is expected to begin trading on a split-adjusted basis on the New York Stock Exchange when the market opens on August 24, 2026 under the existing trading symbol, “BRCC.” The new CUSIP number for the Class A common stock following the Reverse Stock Split will be 05601U204.