BUILD-A-BEAR OPENS THE VAULT FOR 30TH ANNIVERSARY WITH NEW PLUSH INSPIRED BY ORIGINAL MASCOT BEAREMY®
PR Newswire•27/10/2026•09:00 ET
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Key Highlights
- ➤$3 from every Bearemy sold donated to Build-A-Bear Foundation through Dec. 31, 2027
- ➤30th anniversary launches year-long vault drops, special editions and collaborations
- ➤More than 650 stores globally, up from one St. Louis Workshop in 1997
- ➤Largest-ever Workshop planned to open at ICON Park in Orlando
- ➤Fiscal 2025 revenue $529.8 million, fifth consecutive year of record results
Expert Statements
Chris Hurt, Chief executive officer of Build-A-Bear Workshop
“Reaching our 30th anniversary is a celebration of the millions of fans who have embraced Build-A-Bear and made us part of their lives,”
Chris Hurt, Chief executive officer of Build-A-Bear Workshop
“We are incredibly grateful for the loyalty and memories our fans have shared with us. From one Workshop in St. Louis to more than 650 stores around the world, it is remarkable to see how far we have come. As we look toward our next 30 years, we continue to think bigger, including the opening of our largest Workshop yet at ICON Park in Orlando. We're just getting started.”
BUILD-A-BEAR OPENS THE VAULT FOR 30TH ANNIVERSARY WITH NEW PLUSH INSPIRED BY ORIGINAL MASCOT BEAREMY® PR Newswire
The Oct. 27 drop kicks off the year-long "30 Years of the Stuff You Love" celebration and benefits the Build-A-Bear Foundation
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