Coldwell Banker Real Estate: 82% of Parents of Young Children are Saving or Considering Saving for Their Child's First Home
Key Highlights
- ➤82% of parents with children 5 and under are saving or considering saving for down payments
- ➤51% of Americans have helped or considered helping fund a relative’s down payment
- ➤17% of Americans used or expect family or friends’ gifts or loans for down payments
- ➤7% of Americans have co-bought or are co-buying with non-romantic partners, up from 4% in 2025
- ➤Compass International Holdings (COMP) owns Coldwell Banker Real Estate
Expert Statements
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“Coldwell Banker-affiliated agents are increasingly sitting down with buyers and their parents at the same table, mapping out down payments, timelines and what’s realistic in this market.”
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“For many families, buying a home has become a team effort that starts years before the first showing.”
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“Parents are thinking about their child’s first home before kindergarten, and families are showing up for one another to help the next generation get the keys.”
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“Homeownership is still one of the most reliable ways families build wealth over time, so even with affordability as tough as it is right now, parents want to give their kids that head start.”
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“Gen X and Millennials are set to inherit a large share of nearly $2.4 trillion in U.S. real estate wealth over the next decade”
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“We’re already seeing the great wealth transfer reshape the luxury market, but now, the desire to pass homeownership forward is showing up on Main Street, too.”
Mary Lee Blaylock, President of Coldwell Banker Affiliates
“Every home buyer’s path looks a little different – the constant is that most people want to own homes, and families want to help each other get there.”
Coldwell Banker Real Estate: 82% of Parents of Young Children are Saving or Considering Saving for Their Child's First Home PR Newswire
The Coldwell Banker 2026 American Dream Report finds homeownership is a defining life achievement, with parents planning for it decades in advance, much like a college fund.
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