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Duluth Trading Named Official Rugged Lifestyle Partner of Sporting Kansas City

PR Newswire•23/10/2026•10:00 ET
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Key Highlights

  • ➤Duluth Trading partners with Sporting Kansas City through the 2026-2028 seasons
  • ➤Partnership adds matchday activations, community programming, and fan engagement opportunities
  • ➤Duluth Trading will deploy its Big Dam Van pop-up at select home matches
  • ➤Duluth Trading will support Sporting Salutes recognizing military members and community heroes
  • ➤Duluth Trading operates more than 60 store locations nationwide

Expert Statements

Garth Weber, SVP of Brand and Marketing at Duluth Trading

“We've built our brand for hardworking people, so a partnership with Sporting KC fits naturally as we grow our investment in sports”

Garth Weber, SVP of Brand and Marketing at Duluth Trading

“Their work ethic and community commitment align perfectly with what Duluth Trading stands for.”

Jon Moses, Vice President, Corporate Partnerships at Sporting Kansas City

“Our supporters are at the heart of everything we do, and we're always looking for partners that help us create meaningful connections with them”

Jon Moses, Vice President, Corporate Partnerships at Sporting Kansas City

“Duluth Trading has earned a reputation for quality and authenticity that mirrors what Sporting KC stands for, and having their retail store right across the street from our stadium only deepens that connection. Together, we're committed to creating experiences that celebrate the hardworking people who make Kansas City great.”

Duluth Trading Named Official Rugged Lifestyle Partner of Sporting Kansas City PR Newswire

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