Edible Garden Secures Kroger Fresh Herb Program for 2026 Holiday Season
Key Highlights
- ➤Edible Garden secures Kroger holiday fresh herb program for Thanksgiving through New Year
- ➤Walmart and Target holiday initiatives join Kroger program to expand seasonal retail presence
- ➤Heartland facility in Grand Rapids, Michigan, will support Kroger program
- ➤GreenThumb 2.0 technology will align production with increased seasonal demand
Expert Statements
Jim Kras, Chief Executive Officer of Edible Garden
“This holiday program with Kroger represents another significant commercial win for Edible Garden and an important milestone for our Edible Garden Heartland operation in Grand Rapids, Michigan.”
Jim Kras, Chief Executive Officer of Edible Garden
“Our Heartland facility was strategically established to serve leading retailers throughout the Midwest, and this program demonstrates how our investment in regional production and distribution capabilities is translating into meaningful commercial opportunities.”
Jim Kras, Chief Executive Officer of Edible Garden
“Kroger's decision to include Edible Garden in its holiday program reinforces the confidence major retailers are placing in our ability to deliver fresh, high-quality herbs reliably and at scale during periods of peak demand.”
Jim Kras, Chief Executive Officer of Edible Garden
“Beyond the immediate revenue opportunity, we believe this program will increase utilization of our Heartland facility, strengthen our presence in the Midwest, and advance our Zero-Waste Inspired® mission by bringing locally grown products closer to consumers, while providing a foundation for continued growth.”
BELVIDERE, NJ, Oct. 27, 2026 (GLOBE NEWSWIRE) -- Edible Garden AG Incorporated (“Edible Garden” or the “Company”) (Nasdaq: EDBL, EDBLW), a leader in controlled environment agriculture (CEA), organic and sustainable produce, and developer of the Zero-Waste Inspired® mission and Farm-to-Formula® platform, today announced that it has secured a holiday fresh herb program with Kroger, one of the nation's largest grocery retailers, for the upcoming Thanksgiving through New Year holiday season. The program represents another step in Edible Garden's continued expansion with major national retailers, further strengthening its retail presence and supporting its strategy of capturing a greater share of the fresh herb market.
The Thanksgiving through New Year period is one of the most important selling seasons for fresh herbs, as holiday cooking drives increased demand for popular culinary ingredients such as rosemary, sage, thyme, parsley, and poultry-blend herbs. The Kroger program, together with previously announced holiday initiatives with Walmart and Target, positions Edible Garden to capitalize on increased seasonal demand, drive additional sales, and further expand its presence among the nation's leading retailers.
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