Hers Launches in Australia, Built to Care for the Whole Woman
Business Wire•12/10/2026•15:00 ET
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Key Highlights
- ➤Hers launches nationwide in Australia, rebranding Juniper for women’s healthcare
- ➤New Australian programs cover hair regrowth, menopause, perimenopause, and weight management
- ➤Launch completes Hims & Hers’ Australian platform rollout after acquiring Eucalyptus
- ➤Australian telehealth sector projected to grow from roughly $542 million to $2.56 billion by 2034
Expert Statements
Rebecca Holdt, VP of Product, International at Hims & Hers
“Women in Australia deserve access to care that sees them as whole people, not just as symptoms to treat, and that meets them wherever they are”
Rebecca Holdt, VP of Product, International at Hims & Hers
“That’s what digital health makes possible. It strengthens national health systems, putting quality care within reach whether a woman is in the heart of Sydney or hours from the nearest specialist. Juniper already showed us how much women in Australia want this. Now, as Hers, we get to deliver it at a whole new level.”
Matt Vickers, Chief Medical Officer of Hims & Hers Australia
“Women are so often the ones holding everything together, while their own health gets pushed to the bottom of the list”
Matt Vickers, Chief Medical Officer of Hims & Hers Australia
“I see the cost of that every day: symptoms dismissed, care delayed. Women need care they can trust to just work, grounded in real evidence, delivered by experienced clinicians, and built around their whole body health, not just the symptom in front of them.”
Hers Launches in Australia, Built to Care for the Whole Woman
Juniper becomes Hers, bringing new treatments spanning hair regrowth, menopause and perimenopause, and comprehensive weight management
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