HEYDUDE and Riley Green Launch Holiday "Comfort Miracle" Campaign
PR Newswire•03/11/2026•09:03 ET
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Key Highlights
- ➤HEYDUDE launches its biggest holiday campaign to date with Riley Green
- ➤Campaign spans digital, social, retail, wholesale and earned media channels
- ➤Holiday product drops feature Buffalo Plaid, Snowman and Reindeer-inspired designs
- ➤Crocs (CROX) owns HEYDUDE, sold across more than 85 countries
Expert Statements
Matias Infante, GVP and Head of Marketing, HEYDUDE
“The holidays can be hectic, but finding a gift people will genuinely love doesn't have to be. Through Riley's easygoing authenticity, humor and comfort-first spirit, paired with his natural connection to fans and family, he is a natural fit for HEYDUDE,”
Matias Infante, GVP and Head of Marketing, HEYDUDE
“Together, we're bringing a lighthearted take to the season while celebrating the simple joy of giving unmatched comfort, a gift people will reach for throughout the holidays and long after.”
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