Huggies® Marks World Prematurity Day by Supporting NICU Little Fighters and Celebrating 10 Years of Partnership with Hand to Hold
PR Newswire•12/11/2026•13:22 ET
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Key Highlights
- ➤Huggies contributed more than $1.87 million to Hand to Hold since 2016
- ➤Huggies committed up to $250,000 to Derick Hall One Percent Foundation
- ➤More than 38 million preemie diapers hand-inspected since 2013
- ➤Huggies Little Fighters diapers target babies weighing less than four and two pounds
- ➤NICU admissions reached 9.8% of U.S. births in 2023, up from 8.7% in 2016
Expert Statements
Anjula Shokar, Huggies U.S. Brand Director
“At Huggies, care is at the heart of everything we do, and nowhere is that more important than in the NICU.”
Anjula Shokar, Huggies U.S. Brand Director
“For more than a decade, we've worked alongside NICU professionals to help meet the unique needs of our tiniest babies.”
Anjula Shokar, Huggies U.S. Brand Director
“Our 10-year partnership with Hand to Hold reflects something we deeply believe: caring for a baby also means caring for the parents, nurses and caregivers who are beside them every step of the way.”
Katrina Moline, Executive Director, Hand to Hold
“We all know NICU babies need a strong team in their corner, but their parents need someone in their corner, too.”
Katrina Moline, Executive Director, Hand to Hold
“As a NICU parent myself, I know the emotional impact can last long after discharge.”
Katrina Moline, Executive Director, Hand to Hold
“Huggies' partnership helps Hand to Hold provide free early intervention mental health support so parents feel seen, heard and supported before, during and after a NICU stay.”
Huggies® Marks World Prematurity Day by Supporting NICU Little Fighters and Celebrating 10 Years of Partnership with Hand to Hold PR Newswire
From specially designed, hand-inspected diapers to resources for NICU nurses and families, Huggies reinforces its commitment to supporting premature babies in the NICU, including through its 10-year partnership with the non-profit, Hand to Hold
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