Introducing Cush, The Latest Sectional Innovation From Lovesac Where Comfy Is The Aesthetic
Key Highlights
- ➤Cush launches October 22 with select showroom and online availability
- ➤Three core pieces create nine configurations, from sofas to six-piece sectionals
- ➤210+ custom fabrics and four QuickShip colorways offered at launch
- ➤Lifetime warranty backs modular, replaceable Cush components and durability design
Expert Statements
Shawn Nelson, Founder & CEO of Lovesac
“The pendulum in home design is swinging toward spaces that feel warmer, softer and more comfortable, without losing that sense of intention.”
Shawn Nelson, Founder & CEO of Lovesac
“We saw an opportunity to respond to that shift with an innovative solution to push our own idea of comfort forward.”
Shawn Nelson, Founder & CEO of Lovesac
“With Cush, you can sink all the way in, it bounces back, and it still looks pulled together.”
Shawn Nelson, Founder & CEO of Lovesac
“It's room to really lounge, designed for how people actually live.”
Shawn Nelson, Founder & CEO of Lovesac
“The new Cush is LOVESAC comfy.”
Introducing Cush, The Latest Sectional Innovation From Lovesac Where Comfy Is The Aesthetic PR Newswire
* New modular seating platform pairs deep, sink-in comfort with responsive support designed to bounce back * Three core pieces create nine key configurations, dressed in tailored to fit, machine-washable covers (four QuickShip colorways, 210+ custom fabrics) * Cush arrives in select Lovesac showrooms and online at Lovesac.com October 22 STAMFORD, Conn., Oct. 26, 2026 /PRNewswire/ -- The Lovesac Company (NASDAQ: LOVE), a leader in innovative home furnishings, today announced Cush™ , a new seating platform and the brand's most spacious and design forward seating experience yet. Designed for people who want room to really lounge without sacrificing a pulled-together look, Cush combines generous proportions and deep cushions with plush, sink-in softness, responsive support and a relaxed yet elevated silhouette.
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