Kura Sushi USA Introduces Enhanced Rewards Program Featuring Elite Tuna-Tier Perks and a Sleek New Interface
Business Wire•06/10/2026•11:19 ET
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Key Highlights
- ➤Kura Sushi USA launches redesigned rewards app with flexible points redemption
- ➤New members receive an instant Free Soft Drink Reward upon enrollment
- ➤3X points offered on qualifying purchases October 6–8, 2026
- ➤Bigeye tier requires 20,000 annual Status Qualifying Points
- ➤Bluefin tier requires 30,000 annual Status Qualifying Points
Expert Statements
Charlie Nguyen, Digital Marketing & Strategy Manager at Kura Sushi USA
“We reshaped our rewards program with the main intention of putting the power of choice in our guests' hands,”
Charlie Nguyen, Digital Marketing & Strategy Manager at Kura Sushi USA
“By introducing dynamic, competitive tiers and giving members total flexibility over their points, we're delivering real value based directly on what our superfans told us they wanted, while adding an elevated aesthetic to the interface that makes navigation more enjoyable.”
Kura Sushi USA Introduces Enhanced Rewards Program Featuring Elite Tuna-Tier Perks and a Sleek New Interface
The fully redesigned Kura Sushi Rewards mobile app experience invites diners to scale from Yellowfin to Bluefin status, unlocking milestones with choice rewards and to celebrate, new and existing members will receive triple points with purchase from October 6-8, 2026
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