Leading eCommerce Retailer Expands Adoption of HawkSearch With Hybrid Search and AI Shopping Assistant

WOBURN, MA / ACCESS Newswire / August 20, 2026 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-powered product discovery and eCommerce solutions, announced today that a long-standing eCommerce retailer has expanded its HawkSearch deployment with the addition of Hybrid Search and Search Assistant, furthering its adoption of Bridgeline's AI-powered product discovery technologies and extending its relationship with the company

The retailer has been a HawkSearch customer since 2023 and recently expanded its deployment with the addition of Search Assistant and Hybrid Search while extending its relationship with Bridgeline. The expansion reflects the customer's continued investment in improving product discovery, enhancing the online shopping experience, and helping customers find products more efficiently.