LegalZoom Introduces AI Assistant: An AI Business Partner to Help Every Owner Start, Run, and Grow
Business Wire•29/10/2026•08:00 ET
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Key Highlights
- ➤LegalZoom launched its AI Assistant for personalized business guidance and human expert connections
- ➤AI Assistant available free to existing and future business owners, including those formed elsewhere
- ➤Customers have engaged with the assistant hundreds of thousands of times since August
- ➤AI Assistant users return to their accounts nearly twice as often as similar nonusers
- ➤LegalZoom apps now live in ChatGPT, Claude, Copilot, Gemini, and Perplexity
Expert Statements
Matthew Kumin, SVP of Product at LegalZoom
“Small business owners shouldn't have to put their business on hold to manage the details that come with running it.”
Matthew Kumin, SVP of Product at LegalZoom
“The LegalZoom AI Assistant helps take that weight off their shoulders, giving them clear guidance and support when they need it, and real human experts when the stakes are higher.”
Matthew Kumin, SVP of Product at LegalZoom
“That means more peace of mind for entrepreneurs and more time to focus on the customers and business they're building.”
LegalZoom Introduces AI Assistant: An AI Business Partner to Help Every Owner Start, Run, and Grow
New AI Assistant gives business owners personalized answers, clear direction, and a direct path to LegalZoom's attorney network and business specialists.
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