LPL Financial Welcomes Prince Financial Services
Key Highlights
- ➤Prince Financial Services joins LPL, bringing approximately $1 billion in client assets
- ➤Seattle-based firm joins LPL from Northwestern Mutual
- ➤LPL expands advisor network with Prince’s retirees, business-owner, and high-net-worth clientele
Expert Statements
Cade Mossman, Partner at Prince Financial Services
“We're planners first and foremost”
Cade Mossman, Partner at Prince Financial Services
“Everything we do starts with understanding where a client wants to go and creating a roadmap to help them get there.”
Cade Mossman, Partner at Prince Financial Services
“Whether we're working with retirees, business owners, entrepreneurs or technology professionals, our goal is to provide clarity and confidence through thoughtful planning and advice that puts the client's interests first.”
Cade Mossman, Partner at Prince Financial Services
“We've worked hard to build a culture where every member of the firm feels invested in every client relationship”
Cade Mossman, Partner at Prince Financial Services
“Our clients know they have an entire team behind them, not just a single advisor.”
Cade Mossman, Partner at Prince Financial Services
“That culture of collaboration allows us to deliver a higher level of service while ensuring our clients always have qualified professionals they can turn to for guidance.”
Cade Mossman, Partner at Prince Financial Services
“We spent nearly a year researching potential partners and met with numerous firms before making our decision”
Cade Mossman, Partner at Prince Financial Services
“LPL stood out because of its continued investment in technology and its commitment to helping advisors operate at their highest level.”
Cade Mossman, Partner at Prince Financial Services
“We believe those capabilities will help us serve our clients more efficiently today while positioning our firm for continued growth and success in the years ahead.”
Marc Cohen, Chief Growth Officer at LPL Financial
“Prince Financial Services has built an impressive business by staying true to two principles: thoughtful financial planning and a highly collaborative approach to serving clients.”
Marc Cohen, Chief Growth Officer at LPL Financial
“They've created a culture where clients benefit from the collective knowledge and relationships of the entire team, which has helped them build deep trust and lasting connections across generations.”
Marc Cohen, Chief Growth Officer at LPL Financial
“We are honored they chose LPL for this next chapter and look forward to supporting their continued success.”
SAN DIEGO, Oct. 14, 2026 (GLOBE NEWSWIRE) -- LPL Financial LLC announced today that the financial professionals of Prince Financial Services have joined LPL Financial's broker-dealer, Registered Investment Advisor (RIA) and custodial platforms. The Seattle-based firm reported serving approximately $1 billion in advisory, brokerage and retirement plan assets* and joins LPL from Northwestern Mutual.
Founded by Julie Prince and Dave Burnett, Prince Financial Services has evolved from a collection of independent financial services into a collaborative ensemble serving retirees, business owners, high-net-worth families and technology professionals across the Pacific Northwest and beyond. The firm is led by partners Julie Prince, CLU®, Dave Burnett, Cade Mossman, CFP®, Conner Gehring, CFP®, ChFC®, CLU®, CLTC® and David DeYoung.
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