Luvs Is Helping Parents With Affordable Diapers That Actually Work
Business Wire•03/10/2026•13:50 ET
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Key Highlights
- ➤Luvs will donate more than 250,000 diapers to Feeding America
- ➤Luvs offers additional retailer discounts through the end of 2026
- ➤Jersey City billboard giveaway provides one free diaper box per family
- ➤Luvs says families can save up to $500 annually versus leading brands
Expert Statements
Nicolas Box, Brand Director, Luvs
“For 50 years, Luvs has stood for value – diapers that provide great leak protection at an affordable price. That’s what we mean when we say ‘leak protection shouldn’t be a luxury’”
Nicolas Box, Brand Director, Luvs
“We’ve been listening to parents for decades, and now more than ever, families are working hard to do what they can to meet the rising costs of raising children. With this campaign, we’re offering direct support for parents through free diapers, donations and additional opportunities to save.”
Luvs Is Helping Parents With Affordable Diapers That Actually Work
Luvs Platinum Protection Diapers reinforces its commitment to affordable leak protection by turning a billboard into free diapers, alongside a 250,000 diaper donation to Feeding America(®), online giveaways and additional savings through year-end.
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