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MasterCraft Introduces 2027 Lineup, Refining the On-Water Experience with New Features and Enhancements

Business Wire•30/09/2026•11:00 ET
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Key Highlights

  • ➤MasterCraft (MCFT) introduces its 2027 lineup across XStar, X, XT and NXT models
  • ➤Progressive AutoLaunch debuts on XStar and X as the towboat segment’s first such technology
  • ➤Built-in inflator becomes available across the entire 2027 MasterCraft lineup
  • ➤Smarter helm technology adds reverse-camera overlay and improved driver displays on XStar and X
  • ➤NXT adds redesigned helm, wireless phone charging, keyless ignition and optional stern thrusters

Expert Statements

Greg Miller, Sr. Vice President, Global Sales & Commercial Operations at MasterCraft

“For nearly 60 years, MasterCraft has continued to refine what it means to build a performance towboat, from the wakes and waves behind the boat to the details owners interact with every time they’re on the water”

Greg Miller, Sr. Vice President, Global Sales & Commercial Operations at MasterCraft

“Our 2027 lineup reflects that approach, bringing together smarter technology, thoughtful convenience upgrades and greater personalization to help owners spend less time thinking about the boat and more time enjoying the water.”

MasterCraft Introduces 2027 Lineup, Refining the On-Water Experience with New Features and Enhancements

From NXT to XStar, MasterCraft’s 2027 Lineup Builds on Proven Performance With Thoughtful Updates Across Technology, Comfort, Functionality and Design

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