Omdia: iPhone Users Spend 40% More on Microdramas Than Android Users
Business Wire•11/08/2026•04:00 ET
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Omdia: iPhone Users Spend 40% More on Microdramas Than Android Users
New Omdia research reveals that iPhone users spend around 40% more on microdrama apps than Android users, challenging common assumptions about who consumes and pays for this rapidly growing form of entertainment.
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