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Omdia: Premium TV Shipment to Grow 9.3% in 2027 as Global TV Shipments Decline

Business Wire•29/09/2026•05:23 ET
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Key Highlights

  • ➤Premium TV shipments projected to grow 9.3% YoY in 2027
  • ➤Global TV shipments forecast to decline 1.0% in 2027
  • ➤North America premium TV shipments projected to increase 21.9% YoY
  • ➤RGB LED backlights forecast to reach 49% of premium TV revenue by 2030

Expert Statements

Patrick Horner, Practice Leader | TV Set Research – Consumer at Omdia

“Component supply constraints are influencing TV manufacturers’ product strategies. Rising memory puts additional pressure on low-margin models, encouraging brands to prioritize premium TVs. Display innovations such as RGB LED backlights support this strategy by giving consumers a clearer reason to upgrade.”

Omdia: Premium TV Shipment to Grow 9.3% in 2027 as Global TV Shipments Decline

Global premium TV shipments are projected to grow 9.3% year-over-year (YoY), according to Omdia’s latest research . The premium segment, defined as TVs with an average selling price (ASP) above $1,000, is forecast to expand as total global TV shipments decline 1.0%.

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