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Purple Innovation Reports Third Quarter 2026 Results

PR Newswire•04/11/2026•16:05 ET
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Key Highlights

  • ➤Q3 net revenue $96.5 million, down 18.7% year over year
  • ➤GAAP net loss narrowed to $1.4 million from $11.7 million
  • ➤Year-to-date operating cash flow reached $10.6 million
  • ➤2026 adjusted EBITDA guidance now stands at $15 million-$20 million
  • ➤Early 2027 refresh targets collections representing almost 90% of mattress unit volume

Expert Statements

Rob DeMartini, CEO of Purple Innovation

“Third quarter performance was mixed as we continued to navigate a challenging mattress environment. We were encouraged by improving momentum in our e-commerce business as the quarter progressed, supported by stronger conversion rates on Purple.com, and we opened two new showrooms during the quarter, bringing our network to 57 stores. Wholesale was not where we needed it to be, and we have begun increasing sales coverage and improving how we position and differentiate our products with retail partners.”

Rob DeMartini, CEO of Purple Innovation

“We have taken steps to improve our cost structure, and are consistently generating cash, with positive operating cash flow for the third consecutive quarter. At the same time, we are actively preparing for a significant product refresh planned for early 2027, including new Essentials and Hybrid collections representing almost 90% of our mattress unit volume. Our teams are focused on ensuring we are well positioned for a successful launch and believe these initiatives position us to strengthen our performance over the long term.”

Purple Innovation Reports Third Quarter 2026 Results PR Newswire

Positive Operating Cash Flow for the Third Consecutive Quarter Preparing for Major Mattress Portfolio Refresh to Strengthen Performance in 2027

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