RedCloud’s First Saudi Customer Chooses RedAI for Predictive Trade Intelligence and Provides $21 Million of Live Trade Data
Key Highlights
- ➤First Saudi customer Khamis Arabia signs initial 24-month RedAI agreement
- ➤Khamis Arabia provides $21 million of live trade data across 540,000-plus SKU transactions
- ➤RAID will benchmark customer data against RedCloud’s proprietary $8.4 billion FMCG dataset
- ➤CORE launched commercially in August 2026 to execute orders, payments, inventory, and trade
- ➤Saudi deployment precedes RedCloud’s planned Saudi Arabia-Bahrain joint venture
Expert Statements
Justin Floyd, Founder and Chief Executive Officer of RedCloud
“Khamis Arabia moves everyday goods across Riyadh and Dammam, against demand patterns that legacy ERP systems can record but not anticipate. RAID is built to tell our customers what is about to happen; CORE is the engine built to act on it. Any recommendation that a planner still has to key into separate systems by hand is not intelligence; it is administration. This is exactly the milestone we set out to reach, and the start of a relationship we expect to grow as Khamis Arabia expands into retail and new distribution models.”
Fairoos Muhammed, Chief Executive Officer of Khamis Arabia
“As a regional wholesaler serving trade customers across Riyadh and Dammam, anticipating demand accurately is central to how we operate. We anticipate that RedAI's predictive intelligence will give our teams a forward-looking view of the market that supports better inventory, sales and planning decisions. We are excited to be among the first businesses to adopt it in the Kingdom.”
LONDON and RIYADH, Oct. 15, 2026 (GLOBE NEWSWIRE) -- RedCloud Holdings plc (Nasdaq: RCT) (“RedCloud” or the “Company”), which is building the AI prediction infrastructure for global FMCG trade, announced the signing of its first customer in Saudi Arabia, with RAID to deploy on $21 million of trade data across more than 540,000 SKU-level transactions drawn from the customer's own trading records.
Khamis Arabia Trading Co. (“Khamis Arabia”), an independent FMCG wholesaler and cash-and-carry operator serving Saudi Arabia's Central (Riyadh) and Eastern (Dammam) regions, will adopt the RedAI infrastructure under an initial 24-month agreement with the Company’s wholly-owned subsidiary, RedCloud Technologies Limited, starting from June 2026, marking the first commercial close ahead of the Company's previously announced joint venture to operate RedAI trade infrastructure in Saudi Arabia and Bahrain. The agreement will be novated to the joint venture when its formation is completed.
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