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SUN CRUISER LAUNCHES THE ‘CRUISIN' HOME FUND’ TO HELP COVER DRINKERS' HOLIDAY AIRFARE

Globe Newswire•10/11/2026•09:00 ET
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Key Highlights

  • ➤Cruisin’ Home Fund reimburses eligible holiday airfare up to $800.
  • ➤Contest winners also receive $100 for Sun Cruiser drinks.
  • ➤Cruisin’ Home Fund contest runs November 10 through December 14.
  • ➤Average domestic Christmas roundtrip fare reaches $452, up 23% year over year.
  • ➤Sun Cruiser is a Boston Beer Company (SAM) ready-to-drink brand.

Expert Statements

Erica Taylor, Senior brand director for Sun Cruiser

“Getting home for the holidays should be about the people you can’t wait to see, not how much it costs to get there.”

Erica Taylor, Senior brand director for Sun Cruiser

“With the Cruisin’ Home Fund, we’re helping take a little stress out of the trip so our drinkers can focus on the best part: getting home, cracking open a Sun Cruiser and spending time with their favorite people.”

BOSTON, Nov. 10, 2026 (GLOBE NEWSWIRE) -- Getting home for the holidays is more expensive than it's been in a decade. Sun Cruiser, the fast-growing vodka iced tea and lemonade brand made for good times, wants to make getting there a little less stressful and celebrating a little easier.

Starting today, Sun Cruiser is launching the Cruisin’ Home Fund, a contest giving eligible drinkers the chance to have their roundtrip holiday airfare reimbursed, up to $800, plus an extra $100 to help get the holiday drinks flowing once they arrive.

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