Sweetgreen’s Top Restaurant Managers at High Volume Stores Can Earn More Than $200,000 Under a New Incentive Plan
Key Highlights
- ➤Top Head Coaches can earn over $200,000 in total compensation
- ➤New plan adds higher base pay, revenue-share bonuses, and company equity
- ➤Head Coach Incentive Plan takes effect in the first quarter of fiscal 2027
- ➤Restaurateurs receive $10,000 for every Team Member developed into a Head Coach
- ➤sweetgreen operates 289 locations and approaches 300 restaurants
Expert Statements
Jonathan Neman, Co-Founder and CEO of sweetgreen
“The restaurant industry has always been one of the great engines of opportunity, and we want to make that real for thousands of people”
Jonathan Neman, Co-Founder and CEO of sweetgreen
“At sweetgreen, a Team Member can grow into a Head Coach running a multimillion-dollar business, earning a six-figure income and owning equity in a public company.”
Jonathan Neman, Co-Founder and CEO of sweetgreen
“Great leaders build great teams, and great teams build a great business.”
Jonathan Neman, Co-Founder and CEO of sweetgreen
“As we approach 300 restaurants, we’re betting big on our Head Coaches.”
Jason Cochran, Chief Operating Officer of sweetgreen
“We want our Head Coaches to think and act like owners, building strong teams, delivering great restaurant hospitality, earning customer loyalty and growing a profitable business,”
Jason Cochran, Chief Operating Officer of sweetgreen
“By tying their compensation directly to performance, we give them a real stake in the results they drive.”
Jason Cochran, Chief Operating Officer of sweetgreen
“We believe this creates a compelling reason for great leaders to join sweetgreen, stay with us and drive performance.”
Jason Cochran, Chief Operating Officer of sweetgreen
“It also gives our Team Members something meaningful to work toward as they develop into future Head Coaches.”
Sweetgreen’s Top Restaurant Managers at High Volume Stores Can Earn More Than $200,000 Under a New Incentive Plan
Sweetgreen’s new Head Coach Incentive Plan rewards restaurant leaders for tenure, restaurant scale, and performance with company equity and added investments in training and leadership development.
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