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The Rise of Place: Marriott International Reveals Asia Pacific's Future of Food

PR Newswire•06/10/2026•04:00 ET
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Key Highlights

  • ➤95% of surveyed properties identify authentic local signature dishes as their biggest market trend
  • ➤Marriott will introduce its APEC Plant-Forward Program across the region in 2027
  • ➤42% of surveyed Marriott restaurants and bars report increased non-alcoholic beverage sales
  • ➤100% of surveyed Thailand restaurants and bars already use AI operationally
  • ➤Marriott operates over 10,000 properties across 148 countries and territories

Expert Statements

Petr Raba, Vice President of Food & Beverage, Marriott International, Asia Pacific excluding China

“Across Asia Pacific, we're witnessing a shift toward intimate, locally-rooted experiences, where smaller, intentional spaces replace traditional formal dining models. Hotels are becoming cultural storytellers, embedding regional talent, locally sourced ingredients and authentic connection into every aspect of the dining experience to create spaces that feel distinctly of their place.”

The Rise of Place: Marriott International Reveals Asia Pacific's Future of Food PR Newswire

Local cuisine emerges as the region's strongest dining force, as traditional restaurant settings give way to fluid, social spaces.

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