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Walmart Unwraps Three Major Holiday Shopping Events, Bringing Big Savings on Gifts and Seasonal Favorites

Business Wire•26/10/2026•07:00 ET
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Key Highlights

  • ➤Walmart (WMT) announces three holiday shopping events from November 12 through December 2
  • ➤Early Black Friday deals run November 12–15, followed by Black Friday November 23–29
  • ➤Cyber Monday deals run November 30–December 2 exclusively on Walmart.com
  • ➤Walmart+ and Sam’s Club Plus bundled for $120 annually ahead of holidays
  • ➤Walmart+ members receive 24-hour early access to select online-only deals

Expert Statements

Julie Barber, Chief merchandising officer, Walmart U.S.

“This season, we're bringing customers and members incredible savings across three major shopping events, along with the brands they love, exciting new discoveries and easier ways to shop, and even a few ‘who knew’ moments along the way”

Julie Barber, Chief merchandising officer, Walmart U.S.

“It's all about helping our customers save more, discover more and make more room for what matters.”

William White, Chief marketing officer, Walmart

“‘A Who Knew Carol’ brings Walmart's holiday campaign to life in a way that's playful, memorable and full of unexpected surprises all season long”

William White, Chief marketing officer, Walmart

“By pairing the enduring charm of The Muppets with Walton Goggins’ humor, we’re showing that Walmart can surprise customers with the brands, gifts, deals and convenience they need to make the season even more joyful.”

Walmart Unwraps Three Major Holiday Shopping Events, Bringing Big Savings on Gifts and Seasonal Favorites

From can't-miss deals to unexpected “Who Knew?” discoveries brought to life by Disney and The Muppets Studio, Walmart is helping customers find more to love, spend less and focus on the moments that matter this holiday season.

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