Wix Reports Third Quarter 2026 Results
Key Highlights
- ➤Q3 revenue $570.2 million, up 13% y/y
- ➤Q3 bookings $573.0 million, up 11% y/y
- ➤Base44 ARR nearing $250 million, driven by demand and marketing investment
- ➤Full-year 2026 adjusted FCF margin cut to approximately 16%
- ➤Nir Zohar appointed Co-CEO alongside Avishai Abrahami
Expert Statements
Avishai Abrahami, Co-Founder and CEO of Wix
“Base44, our biggest bet, continues to outperform expectations, driven by our leading product, clear strategy and relentless execution underpinned by aggressive and necessary investments”
Avishai Abrahami, Co-Founder and CEO of Wix
“Last week, we also launched Wix Studio Two, which I believe is the best editor we have ever built and the first truly open platform product in Wix's history.”
Avishai Abrahami, Co-Founder and CEO of Wix
“We are in an era where professionals move fluidly between AI tools, code and visual design, and they expect their work to move with them.”
Avishai Abrahami, Co-Founder and CEO of Wix
“Studio Two was built for exactly that moment.”
Avishai Abrahami, Co-Founder and CEO of Wix
“We rebuilt the foundation so that AI generation, visual design on the canvas and standard React code operate as one continuous workflow on the same project – built for exactly where the work of professionals and the technology meet right now.”
Avishai Abrahami, Co-Founder and CEO of Wix
“Studio Two is also a statement about where Wix as a whole is heading.”
Avishai Abrahami, Co-Founder and CEO of Wix
“Openness is a principle for our entire platform, and over time every one of our products will connect to the tools our users already work with.”
Avishai Abrahami, Co-Founder and CEO of Wix
“I can't wait to see what our Partners build with it – and what all of our users will build as this openness extends across Wix.”
Lior Shemesh, CFO at Wix
“We believe our strategic investments in Base44 are positioning us to capture share in a rapidly expanding market – with Base44 ARR today close to $250 million.”
Lior Shemesh, CFO at Wix
“This milestone is a result of two things: ramping top-of-funnel momentum as well as improving retention of existing users.”
Lior Shemesh, CFO at Wix
“Retention of this earliest batch of users was strong, with both monthly and annual subscription renewal rates at the 12-month mark above initial expectations.”
Lior Shemesh, CFO at Wix
“Importantly, renewal rates have steadily increased across each subsequent new user cohort.”
Lior Shemesh, CFO at Wix
“We expect Base44 non-GAAP gross margin to exit the year above 60% and approach that of our core Wix business next year – an incredible achievement driven by meaningful reductions in AI inference costs delivered by our proprietary Base 1 model.”
Avishai Abrahami, Co-Founder and CEO of Wix
“Nir and I have built Wix together for nearly 20 years, with Nir serving as COO since 2008 and President since 2013, and this change formalizes the partnership that has guided the company throughout that time.”
Avishai Abrahami, Co-Founder and CEO of Wix
“Nir will lead our business strategy, go-to-market and operations, overseeing how we grow and scale the company.”
Avishai Abrahami, Co-Founder and CEO of Wix
“I will lead product, AI and technology, focusing on what we build and how we bring it to our users.”
Avishai Abrahami, Co-Founder and CEO of Wix
“This structure allows me to go even deeper on product and AI, with the company in the hands of someone who understands it as well as I do.”
Avishai Abrahami, Co-Founder and CEO of Wix
“I am excited about what Nir and I will build together as we lead Wix into its next phase”
* Q3 bookings of $573 million, up 11% y/y, and revenue of $570 million, up 13% y/y, driven by Base44 outperformance * Base44 now nearing $250 million of ARR, fueled by strong demand and accelerated marketing investments * Retention of earliest Base44 user cohort at 12-month mark above expectations with renewal rates improving across subsequent cohorts
* Q3 non-GAAP gross margin of 69%, consistent year-over-year, and up two percentage points sequentially, driven by our proprietary AI model, Base 1: * Base44 achieved 58% non-GAAP gross margin in Q3, a significant improvement from near-zero in Q1 * Still expect Base44’s 2H non-GAAP gross margin to reach ~60%, led by Q4 non-GAAP gross margin improving to above 60%
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